Token launch marketing mapped to six decision gates

6 checkpoints from first input to T+30

6 checkpoints connect launch preparation to post-launch review. Start with facts you can verify. Then assign an owner and a visible completion check to every task.

Use the timeline as an operating document. Don’t file it away as a static list. Give each line an owner, due point, approval status and proof of completion. Mark provisional facts clearly until an authorized project owner confirms them.

For the wider launch picture, connect this checklist to token launch and growth and TGE marketing. Keep marketing tasks separate from technical, legal and liquidity decisions. Combine them only when the same owner is explicitly responsible.

What should the team lock before T-30?

5 checks make the T-60 to T-30 window useful. Establish one approved record. Name decision owners. Prepare accurate public information.

1. Token facts: Record the name, symbol, chain and supply details. Add the contract address when available. Mark unresolved items as provisional.
2. Project description: State what is live now. Separate that from planned work. Keep claims tied to public information the team can support.
3. Official destinations: List the website, social profiles, community channels and support route. Test every link before sharing it.
4. Approval path: Name who confirms changes to token details, copy, timing and visuals. Tell publishers where to find the latest approved version.
5. Task board: Add an owner, due point, dependency and completion evidence to each submission or public asset.

A single change log helps when details move. Record the old fact and approved replacement. Add the confirming owner and destinations needing updates. This keeps website copy, channel posts and platform submissions aligned.

For directory preparation, read the separate guides to CoinGecko listing preparation and CoinMarketCap listing preparation. Each platform has its own submission route. Track those tasks separately.

6 launch-week items belong on one run sheet

6 launch-week items need an owner, destination and status. Put the sequence in one shared run sheet. Record what actually went live.

• Main announcement: Approved copy, destination and publisher.
• Channel versions: Short edits for each destination. Check them against approved facts.
• Visuals: Final files with the correct token name, contract details and links.
• Community replies: A short response sheet for common questions. Add escalation contacts.
• Creator and media posts: Agreed copy, publication window and disclosure requirements.
• Fallback actions: Named contact and next action if timing changes or a link fails.

Run a private rehearsal with publishers and moderators. Check account access, final files and approval contacts. Confirm the order of actions. Keep rehearsal material private. If a material fact changes, pause affected posts. Wait until the project owner confirms the replacement.

For creator arrangements, use the crypto KOL campaign guide. It covers selection and briefing. For community readiness, see crypto Telegram growth. On launch day, log the live link beside each completed action.

Which listing and discovery tasks belong on the board?

3 platform task types belong on the board: listing submissions, profile checks and discovery-placement follow-up. Record the route, materials sent and any response received.

CoinGecko and CoinMarketCap decide their listing reviews. DEXTools and DEXScreener control how their discovery surfaces appear. Your team can submit accurate details and log links. It cannot choose approval, display or continued visibility.

Treat each task as complete only when evidence exists. That might be a submitted-form copy, a platform response or a live link. A submission record is not an approval record. A screenshot shows what appeared when captured. It cannot establish whether that placement will remain there.

Use the focused guides for DEXTools trending and DEXScreener trending. Read them before adding discovery activity to the run sheet. Keep those items distinct from a listing application.

T+1 to T+30: close the loop

T+1 starts the quality check. T+30 closes the first review cycle. Check public information against the approved record. Do this before adding new claims or extending launch messages.

• Links: Test the website, token page, support route and live announcement links.
• Published facts: Check names, contract details, dates and descriptions against the current record.
• Open questions: Group questions by topic. Send unresolved technical or project points to the right owner.
• Partner follow-up: Log confirmed posts, outstanding items and agreed corrections.
• Change log: Record each correction, its approving person and where it appeared.
• Next actions: Assign an owner and due point to every update or follow-up task.

At T+30, review the run sheet, corrections and recurring questions. Note what was ready on time. Record where approvals slowed work. Identify public explanations needing clarification. Keep observed activity separate from conclusions about business impact.

If additional visibility is under consideration, check the relevant trending campaign guides before adding new tasks. Use the review to choose the next action. Don’t repeat launch copy without a reason.

3 inputs let us map your launch

3 inputs let DigitalMedia1 check public facts before mapping launch tasks: token page, contract address and official links. Label any unconfirmed detail as provisional. Name the person who can confirm it.

• Token page: The current public destination for project and token information.
• Contract address: The confirmed address, or a clear note that it is pending.
• Official links: Website, social channels, community and support destinations.
• Launch window: Your target timing and any known dependencies.
• Decision owners: Who approves token facts, copy, timing and platform submissions.

We check whether those inputs agree. Then we identify missing items and turn the remaining work into an owner-based timeline. The run sheet records the planned action, destination, approval status and live evidence. Your team gets one place to check what’s ready and what still needs a decision.

Send us the token page, contract address and official links to start. Add the target launch window and decision owners. DigitalMedia1 will map the first checks and next actions.

How it works

1. 1. Set the approved recordList token facts, official links, launch timing and decision owners. Mark unresolved details as provisional.
2. 2. Assign task ownersGive each asset, submission and channel action one owner, a due point and a visible status.
3. 3. Check public materialsCompare each destination with the approved record before scheduling or submitting.
4. 4. Run the launch sequenceUse one run sheet to log publishing, replies, corrections and live links.
5. 5. Review through T+30Log open questions, partner follow-up and corrections, then assign the next actions.